The importance of website designing for a successful business website

Updated: Jul 20



If you are starting up a new business and are looking to put a digital marketing campaign in place then speak to our digital marketing agency at ThinkGrow. If you have an existing business and are looking to boost success and revenue then you also want to speak to us at ThinkGrow to find out about digital marketing and website design in Croydon. If you already have an existing website for your business then speak to us and let us help you enhance your website and digital marketing campaign to help grow and expand your business further.


Why do you need professional website design?


Website design in Croydon is very important in this era of digital technology where all businesses, small or large, require a modern and bespoke website to market their products and services, build brand awareness and create publicity to stand out from amongst the crowd. Your website is your shop window or the front door to your business. With more and more people shopping online, most businesses have a website to show off their products or services, so you need to have a website which is distinguishable from the websites of your competitors. Our specialist, experienced team can help you achieve a successful and engaging website to draw in more custom.


First our team will make sure that your website is working correctly and accessible through all devices, especially mobile phones. It is important that your website is optimised for mobile phones, as they have become the most common medium through which people access Google. The structure and design of the website will make it easy to navigate and for customers to find what they’re searching for. It will be set up so that it is easy for Google to index your pages to help direct customers to you quickly and list you higher up on the results pages.


What is SEO?


SEO helps Google recognise that you are a credible and trustworthy business website, so that it will direct potential customers who are looking for the products or services that you have to offer straight to you. This persuades anyone searching online that you can provide them with the answers to what they are searching for. There are different types of SEO and almost 200 different factors which Google takes into consideration when deciding where to rank you on its results pages. We will implement as many techniques and strategies as we can, so that your website is recognised by Google and desirable for a top position on the side search results pages.


CRO


Conversion rate optimisation or CRO is another very important factor in website design in Croydon. This involves converting visitors on your website into loyal customers for your products and services. It involves having strategies in place to encourage visitors to explore your website, find what they are looking for and carry out a transaction by either making a purchase or taking up your services. Speak to us at ThinkGrow today and find out more about our tried and tested methods for good website design and let us put together a strong digital marketing campaign for you and watch a boost in the success of your business very quickly.