The importance of link building
Search engine optimisation or SEO is key for the success of your website and your business. Without effective SEO your website may as well be non-existent. SEO helps rank your website on the first page of search engine results pages or SERPs, so that when a potential customer is searching for the products or services that you have to offer, your website will be one of the first ones that they come across rather than that of your competitors who have businesses of a similar nature. There are many different techniques and strategies involved in making sure you have good SEO and one of these is link building Croydon. Speak to us at ThinkGrow today to find out more about link building Croydon and its role in good SEO. We are a digital marketing team and specialist website developer, and we are passionate about creating fantastic websites with successful SEO to help attract new clients to your business through effective digital marketing.
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Link building Croydon is an important aspect of SEO and one of the most important factors that Google uses to rank its websites. Our marketing team will explain link building in Croydon to you and implement this throughout your website if you decide to delegate your marketing needs into our specialist hands.
External Links & Internal Links
Google has over 200 factors which determine where a website is ranked on the SERPs and link building Croydon is one of the number one factors which determine your position on that list. There are two types of links, external links and internal links. Internal links are those that redirect the visitor from a certain page on your website to a different page allowing them to navigate your website more easily and find the content that they are looking for quickly without having to browse your full website.
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External links are the most important types of link building in Croydon. These are links between you and an external website. An external link is when your website links out to another website or an external link can be a backlink when another website links to your website. The main advantage of external links is that it helps boost the trust and credibility of your website as well as increasing domain authority. It boosts website traffic as well as your position in the SERPs.
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​With our knowledge and expertise here at ThinkGrow, we will make sure that we use high-quality and relevant external links including them throughout your content where possible by using contextual words which relate to the external website. This helps increase the credibility of your website and create relationships with other websites that have good SEO to help boost your SEO also. For backlinks it is important that you reach out to businesses that are similar to yourself or other reputable websites. This can be done by maintaining good relations with your competitors and other similar businesses so that they are rooting for your success, informing them of the nature of your business and the products or services that you are able to offer, allowing them to experience your business and keeping in contact, requesting them to link to your website as much as possible. Speak to us at ThinkGrow today to find out more about link building in Croydon and how it can help boost the success of your website very soon.